- New deal sees premium Japanese lager, Kirin Ichiban listed at YO! Sushi restaurants nationwide
- Bombardier beer announces partnerships with The Barmy Army and The Bunburys
- Bombardier beer and The Gorringe Park pub lead the charge for St George’s Day celebrations!
- Wells & Young’s builds on the future of Scottish ale with the launch of McEwan’s Red
- Kirin Ichiban and wagamama celebrate success in National Noodle Month promotion
- Bombardier blasts back onto mainstream TV in the run up to St George’s Day
- Charles Wells and Dogfish Head Launch International Craft Beer Collaboration
- Bombardier Salutes Comedy as the Official Sponsor of the National Funny Fokkers Comedy Tour for RAF Troops
- Revived, historic brew Courage Imperial Russian Stout makes long-awaited return to the UK
- Retro Scottish beer makes a popular comeback as Wells & Young’s revives Younger’s Tartan Special in can format
- Forget flowers, Kirin Ichiban sends out a Beer Bro-K, the ultimate Valentine’s gift for beer lovers!
- Wells & Young’s new Airman’s Ale to be served in military bars across the UK
- Charles Wells results show period of transition has laid the foundation for growth
- Bedfordshire MPs urged to show support for local beer and pub trade
- Charles Wells staff turn up the heat in charity firewalk
- Wells and Young's in Kestrel negotiations with Nigel McNally
- Wells & Young’s launches new Young’s advertising campaign to drive consumers back into the pub
- Phil Toms appointed Director of Brands at Wells and Young’s Brewing Co Ltd
- Wells Eagle Supporting Local Community Events
- Charles Wells Achieves Recognition for International Performance
- Wells & Young's Reveals Risby to Drive Sales of Iconic Scottish Brands
- Bedford Pubs Host the Eagle Ale Trail
- Save Your Pint - Sign The Beer Tax E-petition
- Wells and Young’s Brew Celebratory Birthday Beer for Keech Hospice Care
- Courage Directors "Make an Executive Decision"
- Estrella Damm is a hit on UK shores!
- Bombardier Advertising Hits Record Spend
- BOMBARDIER BEER LAUNCHES BANG ON! GUIDE TO FISHING
- Charles Wells Ltd placed in league for Top 250 Private Companies
- Wells and Young's hires following axquisition of McEwan's and Younger's ale brands
- WELLS AND YOUNG’S ACQUIRES McEWAN’S AND YOUNGER’S
- HISTORIC BREW BROUGHT BACK TO LIFE
- 'New cask drinkers offer lifeline' to struggling pubs
- BOMBARDIER BEER LAUNCHES BANG ON! GUIDE TO COOKING
- Charles Wells Ltd purchases 40% stake in Wells & Young’s Brewing Company Limited from Young and Co PLC
- Estrella Damm unveils elegant new bottle design
- Wells and Young's Gear Up for the Great British Beer Festival
- Bombardier Beer Launches Bang On! Guide to Golf
- Only the Best for Courage
- Estrella Damm reveals ‘pop-up’ gastronomic experience at ‘Taste of London’ festival
- Gold Rush for Wells and Young's
- Bombardier Beer Launches £4Million Marketing Communications Campaign
- Wells and Young's host European Beer Bloggers Convention
- Winner announced in Bombardier Beer Writing Competition
- Call for freeze on beer duty
- Firewalk for Charity
- Wells and Young's comment on Kirin Ichiban, Japan
- The Great English Knees Up
- £2,000 up for grabs in writing competition
- Wells and Young's Product Recall
- Push for Young's Bottle Conditioned Ales
- Wells and Young's Appoints Karmarama
- Charles Wells Ltd Results
- It's MO Joke as Wells and Young's celebrates Movember
- Jingle Ale the Way with Bombareindeer
- Eagle Beer Makes Its Mark At The Bedford Blues
- Ask The Brewer Part 1
- Estrella Damm Launches Cinema Adverts
- Wells and Young's Announcement
- Wells and Young's support for Keech
- Chatterbox Britain - Brits Spend Four and a Half Hours A Day in Conversation
- Young's Ram Rod makes a return to Cask
- Wells and Young's Accredit Supply Chain to ensure Best Cask Beer Quality
- Bedford's Beer Eagle swoops in for success
- Courage Appoints Boom
- Pubs Come Top in Poll of Englishness
- Young's Beers Triumph in Marketing Awards
- Bombardier Reveals Biggest Ad Campaign
- Red Stripe Launches Major Digital Push on Last.FM
- Wells and Young's is First Stop for Tory Campaign Trail
- Young's Launches £0.5 million campaign
- The Publican Awards 2010: Winners revealed
- Estrella Damm Joins Wells And Young's Speciality Beer Portfolio
- Biggest ever campaign to encourage responsible drinking announced
- Bombardier Poster Campaign Triumphs in National Ad Awards
- New Bombardier Can Completes Off-Trade Range
- Wells and Young's Add Weight to Licensed Charity Golf Tournament
- Wells and Youngs Celebrate Cask Ale Week
- Young's Launches New Beer for Cask Ale Week
- Banana Bread Beer Heads to Korea
Chatterbox Britain - Brits Spend Four and a Half Hours A Day in Conversation
6th September 2010
A new survey has revealed Britain as a nation of chatterboxes with the average person having 27 conversations every day, lasting an average of 10 minutes each. That adds up to a massive 4.5 hours a day or 68 days - every year.
The Courage Beer Conversations survey of 3,000 British adults for Courage Beer found that Geordies are the UK’s most gregarious with the North East weighing in with an average of 33 conversations per day - closely followed by the Welsh on 32, whilst the Northern Irish are least outgoing with an average of 22 conversations every day.
The survey also found that Britain's pubs have cemented their position as the vibrant social hub of Britain’s local communities, being chosen as the best environment outside of the home to have the best conversations. 50% of those quizzed have made new friends by talking to people in the pub, and the pub (43%) is also the place where you are most likely to strike up a conversation with a stranger, followed by long haul flights (38%) and nightclubs (27%).
However, whilst the survey illustrates our convivial nature, the survey also points to a worrying aspect of Britain’s sociability with 43% of our daily conversations deemed pointless.
Those questioned were split on whether modern technology has caused the art of conversation to wane in recent years with 52% believing people don’t talk face to face any more, whilst 48% think technology means we actually talk more, but through a different medium.
Only a third of people count the conversations they have on social networks such as Twitter and Facebook as ‘proper conversations’.
Over 63% of those asked think the younger generation has lost the art of conversation, either as a result of technology making young people lazy (30%) or making them less forthcoming when it comes to others (33%).
Other highlights of the survey include;
• Humour and honesty were deemed the most important elements of a meaningful conversation to those questioned with a combined split of over 60% followed by ‘Getting a different point of view’ (26%) and ‘Learning new facts’ (12%).
• Marriage & relationships (74%) head the list of conversation topics that Brits consider meaningful, closely followed by money (60%) and work/ job happiness (55%). Politics comes in fourth at 34%, followed by food & drink (27%) and religion and property prices on 22%.
• Whilst Britain seems to a companionable nation it appears we don’t appear to be natural socialisers with 64% of Brits finding it hard to make conversations. Weekend plans are the main saviour of these faltering conversations (45%) followed by that trusty backstop, the weather (35%) and the news (30%).
• Britain’s focus on work is reflected in the fact that we are just as likely to have a meaningful conversation on a daily basis with a friend (56%) as work colleague (57%) although reassuringly both trail behind partner or spouse on 74%.
Theodore Zeldin CBE, highly respected lecturer, historian, philosopher and author of ‘Conversation; How talk can change our lives’ and of An Intimate History of Humanity said “Conversation is a meeting of minds. When minds meet, they don't just exchange facts: they transform them, reshape them, draw different implications from them, engage in new trains of thought. The pub has had a unique role in British society as the incubator of talk of many kinds. Now that technology is encouraging less face to face interaction, the pub has the opportunity to develop new forms of conversation and of social interaction.”
Courage Beer is one of the UK’s most established beer brands with over two centuries of brewing pedigree and a rich heritage of being at the heart of the UK’s pub conversations across its ever-popular Courage Best brand and premium cask beer Courage Directors. The Courage Beer Conversations study was developed to check the current state of British conversations.
“Courage beer has been at the heart of British pub conversations for over 200 years and it’s fascinating to see that whilst the way we communicate is changing, the pub remains the environment for the best conversations” said Chris Lewis from Courage Beer brewers, Wells & Young’s.
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